Our Story.

Well Made to Be Well Loved.

Made to treasure, Namesake nursery pieces are carefully crafted and vetted by extensive quality testing to secure their place in your family for years to come.

From timeless finishes and unexpected design details to eco-friendly fabrics and assembly guides that actually make sense, we know the little things make a big difference when it comes to taking care of your family.

Our hope here at Namesake is that you can rest easy knowing you’ve invested in the right pieces for the next chapter in your family’s story.

The Next Generation.

For over 30 years, Million Dollar Baby Classic has brought style and quality to the modern nursery — and now, we continue the journey with our new name:Namesake.

Staying true to the values created by Million Dollar Baby Classic, Namesake is committed to offering heirloom quality pieces that celebrate intentional design details, like the elegant molding in our Darlington Collection, and the traditional casting on our award-winning cribs.

Made with heritage in mind, our timeless styles are crafted for safety and sustainability and loved by parents like you — proof that some traditions are always worth keeping.

Our Legacy of Care.

As part of the Million Dollar Baby Co. family of brands, Namesake is backed by over 30 years of experience in nursery furniture design and manufacturing. While we call California home, we are honored to be in family homes all over the USA — and around the world.

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Our values

Safety & Quality

Carefully crafted for you and yours (and approved by parents like you), our nursery pieces hold the highest standards of quality — keeping your family’s health and safety top priority every step of the way.

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